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Alterface is set to introduce its “Imagination Playground” at this year’s IAAPA Expo, with the custom-built demonstration space set to offer attendees a look at the company’s signature interactive technology
Tom Anstey | Planet Attractions | 31 Oct 2024
Paint features a virtual canvas for users to splash colour across Credit: Alterface
Alterface is set to introduce its “Imagination Playground” at this year’s IAAPA Expo, with the custom-built demonstration space set to offer attendees a look at the company’s signature interactive technology.
Featuring four stations, the Alterface Imagination Playground offers experiences showcasing how the company’s technology can be integrated into larger attractions.
According to the supplier, while many themed gaming systems are centred around shooting, Alterface can offer new options for gameplay that “broaden the concepts of interactivity and immersion”. With each station, attendees are able to offer a brief experience showcasing how the technology might be integrated into a larger attraction.
“The Alterface Imagination Playground is designed to challenge established ideas of what interactive attractions can be,” said Stéphane Battaille, CEO of Alterface.
“Because of our decades of experience, we know that partnering with designers and operators early on in the process can lead to amazing results. By understanding the vision for their guest experience, we can better craft solutions that help them to differentiate their attractions within the marketplace.”
Each of the Imagination Playground stations has been designed with a focus on “differentiation in mind”.
Attendees to IAAPA Expo can first see Paint, which features a virtual canvas for users to splash colour across as they unleash their inner artist.
Next, 4D Shooter sees players compete against each other , with players pulling a shooting cord to activate the various targets to win.
Third, Trace sees attendees use a wand to connect the stars, As they do this, players reveal different shapes and constellations in the artificial sky.
The final station is Illuminate, which uses a special flashlight to explore a scene, discover surprises and avoid dangers.
“With over 20 years of developing, refining, and advancing interactive technology through constant prototyping and testing, we are excited to bring our hands-on approach directly to the show and to the design community,” said Battaille.
In addition to the Imagination Playground showcase, Alterface will also be sharing information on updates to its own technology, including a new software suite and service package. The company’s services also include in-depth consultation and guidance, assisting designers throughout the process - from concept to implementation.
“Alterface creates the toolbox of technology that supports the creation of amazing immersive attractions,” said Battaille. “The Alterface Imagination Playground at IAAPA Expo will provide the perfect opportunity for creatives to hold our technology in their hands, play with these tools and work with us to create the interactive experiences of tomorrow.”
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