Happy Valley Group has signed a strategic cooperation intention agreement with SimEx-Iwerks to bring the supplier’s 4D cinema technology and other attractions to the operator’s parks across China.

| 17 Dec 2021


Happy Valley Group has signed a strategic cooperation intention agreement with SimEx-Iwerks to bring the supplier’s 4D cinema technology and other attractions to the operator’s parks across China.
With a significant catalogue of 4D film productions and a track record including more than 350 attractions around the world and established cooperative relations with more than 50 parks, science and technology venues and cinematic attractions in China, the new partnership, says SimEx-Iwerks, will support Happy Valley’s strategic goal of building a world-class theme park industrial group.
The partnership has seen the development of 4D theatres in eight different Happy Valley theme parks across China.
To mark the agreement, a signing ceremony took place at the 4th annual China International Import Expo.
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