About Subscribe Submit news Get in touch
 
Home Opinion In depth Video LIVE news Interviews Company profiles Events diary Jobs
JRA leads significant redesign at Louisville Slugger Factory & Museum | Planet Rides
     



JRA leads significant redesign at Louisville Slugger Factory & Museum

The Louisville Slugger Factory & Museum in Kentucky, US, has undergone a series of improvement works to transform its visitor experience.






The Louisville Slugger Factory & Museum in Kentucky, US, has undergone a series of improvement works to transform its visitor experience.

The redesign, helmed by JRA - part of RWS Entertainment Group, included the expansion of the Bat Vault, a permanent exhibition showcasing baseball bats throughout history. At 638sq ft (59.2sq m), the Bat Vault is now twice its original size and home to more than 3,000 bats, some of which are more than 100 years old. In addition, the experience, previously a VIP ticketed exhibition, is now included in the museum’s general admission price.

Other improvements include a new 200sq ft (18.5sq m) temporary exhibit space, as well as renovated museum gallery, which is home to the museum’s ‘Hold a Piece of History’ exhibition, where visitors can interact with game-used bats as well as take photos with sculptures of iconic players such as Babe Ruth, Derek Jeter, Ken Griffey Jr. and Jackie Robinson.

“The museum is all about creating unforgettable experiences and these renovations will undoubtedly add to the one-of-a-kind experience we offer,” said Deana Lockman, executive director of the Louisville Slugger Museum & Factory.


Live

 

Universal’s Epic Universe soft opens to public ahead of May opening





Paw Patrol to launch at Chessington with UK’s first themed land opening in 2026





New Simworx Helios Experience attraction opens at Portlantis




Industry insights



Maximising ROI: Revenue strategies for operators



Video



Giant-8-Loop on show as Maurer Rides heads to Amsterdam for IAAPA Expo Europe


In Depth



Supplier Showcase 2025: The biggest attractions projects landing worldwide this year



© Kazoo 5 Limited 2025
About Subscribe Get in touch
 
Opinion In depth Interviews
LIVE news Profiles Diary Video
Jobs
JRA leads significant redesign at Louisville Slugger Factory & Museum | Planet Rides


JRA leads significant redesign at Louisville Slugger Factory & Museum

The Louisville Slugger Factory & Museum in Kentucky, US, has undergone a series of improvement works to transform its visitor experience.






The Louisville Slugger Factory & Museum in Kentucky, US, has undergone a series of improvement works to transform its visitor experience.

The redesign, helmed by JRA - part of RWS Entertainment Group, included the expansion of the Bat Vault, a permanent exhibition showcasing baseball bats throughout history. At 638sq ft (59.2sq m), the Bat Vault is now twice its original size and home to more than 3,000 bats, some of which are more than 100 years old. In addition, the experience, previously a VIP ticketed exhibition, is now included in the museum’s general admission price.

Other improvements include a new 200sq ft (18.5sq m) temporary exhibit space, as well as renovated museum gallery, which is home to the museum’s ‘Hold a Piece of History’ exhibition, where visitors can interact with game-used bats as well as take photos with sculptures of iconic players such as Babe Ruth, Derek Jeter, Ken Griffey Jr. and Jackie Robinson.

“The museum is all about creating unforgettable experiences and these renovations will undoubtedly add to the one-of-a-kind experience we offer,” said Deana Lockman, executive director of the Louisville Slugger Museum & Factory.


 



© Kazoo 5 Limited 2025