Cashless solutions provider Embed will showcase a new tech innovation at this year’s DEAL event in Dubai, with a new line of solutions developed alongside Amazon Web Services (AWS).

Tom Anstey | Planet Attractions | 02 Mar 2023


Cashless solutions provider Embed will showcase a new tech innovation at this year’s DEAL event in Dubai, with a new line of solutions developed alongside Amazon Web Services (AWS).
Called STATS, the new business intelligence dashboard has been designed to produce customisable, tailor-fit, real-time reports in an easy to understand, easy-to-access format according to specific business needs.
“Given that FECs come in single or multiple locations, we worked closely with both small-medium and large FEC customers to understand their needs; the deep data insights they wanted from their Embed system,” said Andy Welsh, CTO at Embed.
“We combed through their data sets and created ones that will suit the needs of any organisation. Out of these efforts, demos, and trials came a dashboard so flexible and versatile that it won’t matter what size of FEC is using it – they can maximise it.”
With exhibitors from more than 40 countries set to gather at the Dubai World Trade Centre, this year’s DEAL takes place from 14-16 March as it enters its 29th edition in 2023.
The show focuses particularly on FECs, theme parks and the wider amusement industry, in a region where attractions development is booming, particularly in the UAE and Saudi Arabia.
Click here for more on this year’s DEAL event
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